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	<title>Services Marketing Blog &#187; Firm Management and Growth</title>
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	<description>Professional Services Leadership, Marketing &#38; Rainmaking</description>
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		<title>Lead Generation Budgets On the Rise—Where Are the Best Opportunities?</title>
		<link>http://www.servicesmarketingblog.com/lead-generation-budgets-on-the-rise</link>
		<comments>http://www.servicesmarketingblog.com/lead-generation-budgets-on-the-rise#comments</comments>
		<pubDate>Wed, 07 Jul 2010 13:48:32 +0000</pubDate>
		<dc:creator>Mike Schultz and Michelle Davidson</dc:creator>
				<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Client Relationship Management]]></category>
		<category><![CDATA[Firm Management and Growth]]></category>
		<category><![CDATA[Lead Generation]]></category>
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		<guid isPermaLink="false">http://www.servicesmarketingblog.com/?p=2661</guid>
		<description><![CDATA[According to a recent study conducted by RainToday.com and ITSMA, nearly 70% of the 859 service and marketing professionals surveyed said they plan to increase their lead generation budgets. Only 3% indicate that they&#8217;ll spend less on lead generation. That means 97% believe they&#8217;ll spend the same or more. If you think the competition is tough [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Driving Cross-selling and Up-selling: Knowing is Half the Battle</title>
		<link>http://www.servicesmarketingblog.com/the-culture-that-drives-cross-selling-and-up-selling</link>
		<comments>http://www.servicesmarketingblog.com/the-culture-that-drives-cross-selling-and-up-selling#comments</comments>
		<pubDate>Wed, 23 Jun 2010 10:30:03 +0000</pubDate>
		<dc:creator>Mike Schultz</dc:creator>
				<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Client Relationship Management]]></category>
		<category><![CDATA[Firm Management and Growth]]></category>

		<guid isPermaLink="false">http://www.servicesmarketingblog.com/?p=2466</guid>
		<description><![CDATA[It&#8217;s no secret: the firms that are the best at selling do things differently than those that aren&#8217;t the best. This dandy of a chart by Aberdeen Group covers a lot of ground, including, getting business developers up to speed and selling fast, keeping the best sellers, and so on. But what jumps out at me: [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Free Report: Forget Everything You Know About Sales and Begin to Sell Without Selling</title>
		<link>http://www.servicesmarketingblog.com/new-selling-consulting-services-report</link>
		<comments>http://www.servicesmarketingblog.com/new-selling-consulting-services-report#comments</comments>
		<pubDate>Mon, 14 Jun 2010 10:50:35 +0000</pubDate>
		<dc:creator>Mike Schultz</dc:creator>
				<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Client Relationship Management]]></category>
		<category><![CDATA[Firm Management and Growth]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Thought Leadership]]></category>

		<guid isPermaLink="false">http://www.servicesmarketingblog.com/?p=1854</guid>
		<description><![CDATA[A lot of what we talk about here on the Services Marketing Blog focuses on marketing. (How&#8217;s that for a revelation.) Marketing, however, isn&#8217;t worth much if you can&#8217;t convert great strategy, brand, positioning, and messaging into opportunities. And it isn&#8217;t worth much if you can&#8217;t convert those opportunities into new business. Making the transition [...]]]></description>
		<wfw:commentRss>http://www.servicesmarketingblog.com/new-selling-consulting-services-report/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Inbound Marketing Works, But Don&#8217;t Abandon Your Outbound Tactics Just Yet</title>
		<link>http://www.servicesmarketingblog.com/inbound-marketing-works-but-dont-abandon-your-outbound-tactics-just-yet</link>
		<comments>http://www.servicesmarketingblog.com/inbound-marketing-works-but-dont-abandon-your-outbound-tactics-just-yet#comments</comments>
		<pubDate>Wed, 02 Jun 2010 12:43:48 +0000</pubDate>
		<dc:creator>Mike Schultz and Michelle Davidson</dc:creator>
				<category><![CDATA[Firm Management and Growth]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing Strategy]]></category>

		<guid isPermaLink="false">http://www.servicesmarketingblog.com/?p=2278</guid>
		<description><![CDATA[When it comes to cost per sales lead, inbound marketing channels continue to deliver dramatically lower costs over outbound channels. In fact, organizations that primarily use inbound channels experience a 60% lower cost per lead than those that mainly use outbound channels, according to HubSpot&#8217;s The State of Inbound Marketing 2010. Indeed, three out of [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Lead Conversion Top Lead Generation Challenge for B2B Firms</title>
		<link>http://www.servicesmarketingblog.com/lead-conversion-top-lead-generation-challenge-for-b2b-firms</link>
		<comments>http://www.servicesmarketingblog.com/lead-conversion-top-lead-generation-challenge-for-b2b-firms#comments</comments>
		<pubDate>Wed, 26 May 2010 13:36:10 +0000</pubDate>
		<dc:creator>Mike Schultz and Michelle Davidson</dc:creator>
				<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Client Relationship Management]]></category>
		<category><![CDATA[Firm Management and Growth]]></category>
		<category><![CDATA[Lead Generation]]></category>

		<guid isPermaLink="false">http://www.servicesmarketingblog.com/?p=2224</guid>
		<description><![CDATA[Business-to-business firms, and professional services in particular, have a number of challenges when it comes to lead generation, but one rises to the top as the biggest concern: converting leads to revenue. According to a poll by InTouch, 33% of B2B marketing professionals said lead conversion was the biggest challenge, followed by figuring out which [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Investments in Automated Lead Management Tools Pay Off</title>
		<link>http://www.servicesmarketingblog.com/investments-in-automated-lead-management-tools-pay-off</link>
		<comments>http://www.servicesmarketingblog.com/investments-in-automated-lead-management-tools-pay-off#comments</comments>
		<pubDate>Tue, 18 May 2010 16:41:13 +0000</pubDate>
		<dc:creator>Mike Schultz and Michelle Davidson</dc:creator>
				<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Client Relationship Management]]></category>
		<category><![CDATA[Firm Management and Growth]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.servicesmarketingblog.com/?p=2201</guid>
		<description><![CDATA[As we&#8217;ve mentioned here on the Services Marketing Blog before, between 40% to 80% of leads are dropped. For over a decade now it&#8217;s been within reach of services firms to automate lead flow to make sure leads don&#8217;t leak out of the pipeline. But in the last few years, the lead management automation tools [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>Four Great RainMaker Blog Posts</title>
		<link>http://www.servicesmarketingblog.com/rainmaker-blog-posts</link>
		<comments>http://www.servicesmarketingblog.com/rainmaker-blog-posts#comments</comments>
		<pubDate>Fri, 14 May 2010 17:13:04 +0000</pubDate>
		<dc:creator>Mike Schultz</dc:creator>
				<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Client Relationship Management]]></category>
		<category><![CDATA[Firm Management and Growth]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.servicesmarketingblog.com/?p=2085</guid>
		<description><![CDATA[Ahh, the fruits of unselfish play. Being at the Gaahden watching Rajon Rondo lead the Boston Celtics to victory with stellar team play over LeBron James and his soon to be former team the Cleveland Cavaliers, I thought I&#8217;d rack up a few dimes myself by making note of four excellent posts on the RainMaker Blog. Stuck in a Rut? Set Challenging Goals to [...]]]></description>
		<wfw:commentRss>http://www.servicesmarketingblog.com/rainmaker-blog-posts/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Social Media Helps Fastest-Growing U.S. Companies</title>
		<link>http://www.servicesmarketingblog.com/social-media-helps-fastest-growing-u-s-companies</link>
		<comments>http://www.servicesmarketingblog.com/social-media-helps-fastest-growing-u-s-companies#comments</comments>
		<pubDate>Mon, 10 May 2010 14:00:08 +0000</pubDate>
		<dc:creator>Mike Schultz and Mary Flaherty</dc:creator>
				<category><![CDATA[Brand]]></category>
		<category><![CDATA[Client Relationship Management]]></category>
		<category><![CDATA[Firm Management and Growth]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing Strategy]]></category>

		<guid isPermaLink="false">http://www.servicesmarketingblog.com/?p=2101</guid>
		<description><![CDATA[Among the fastest-growing private U.S. companies that are using social media, the results are in—social media works. Not only are these companies listed on the Inc. 500 using social media as a key part of their marketing strategy, but it&#8217;s working for them. The overwhelming response from those using social media, when asked whether it [...]]]></description>
		<wfw:commentRss>http://www.servicesmarketingblog.com/social-media-helps-fastest-growing-u-s-companies/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
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		<title>Organizations That Use Sales Tools Sell More</title>
		<link>http://www.servicesmarketingblog.com/organizations-that-use-sales-tools-sell-more-2</link>
		<comments>http://www.servicesmarketingblog.com/organizations-that-use-sales-tools-sell-more-2#comments</comments>
		<pubDate>Mon, 03 May 2010 21:22:28 +0000</pubDate>
		<dc:creator>Mike Schultz and Michelle Davidson</dc:creator>
				<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Client Relationship Management]]></category>
		<category><![CDATA[Firm Management and Growth]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.servicesmarketingblog.com/?p=2093</guid>
		<description><![CDATA[Professional services firms are rarely referred to as having &#8220;sales organizations.&#8221; But we can learn a lot from those that have them. If sales organizations want to succeed, they must employ a combination of sales technologies. Using such technologies allows sales and marketing people to gather, and share, more information about their prospects and clients [...]]]></description>
		<wfw:commentRss>http://www.servicesmarketingblog.com/organizations-that-use-sales-tools-sell-more-2/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<title>Free Webinar: Five Drivers of Revenue Growth for Professional Services</title>
		<link>http://www.servicesmarketingblog.com/five-drivers-of-revenue-growth-for-professional-services-free-webinar</link>
		<comments>http://www.servicesmarketingblog.com/five-drivers-of-revenue-growth-for-professional-services-free-webinar#comments</comments>
		<pubDate>Tue, 27 Apr 2010 12:35:01 +0000</pubDate>
		<dc:creator>Mike Schultz</dc:creator>
				<category><![CDATA[Brand]]></category>
		<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Client Relationship Management]]></category>
		<category><![CDATA[Firm Management and Growth]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing Strategy]]></category>

		<guid isPermaLink="false">http://www.servicesmarketingblog.com/?p=1952</guid>
		<description><![CDATA[Professional services leaders face all types of challenges on their way to growing revenue. Marketing, business development, strategy development, you name it. There’s no cookie-cutter growth strategy. One size certainly does not fit all. But on the road to strategy development and revenue growth, there are areas that all B2B professional services firms should focus [...]]]></description>
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		<slash:comments>0</slash:comments>
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